It’s long past the time for underestimating the power of social media. By posting regularly to social sites like the ones below, you can create a funnel of visitor traffic to your website that improves your sales, brand recognition and even your Google rank.
Your goal is simple: To reach as many friends, potential customers or fans as you can, invite them to visit your site and to make them advocates for you and your business.
Post to the following social media communities each week
to bring hundreds of visitors to your site.
Use Facebook To Drive Traffic To Your Site
It couldn’t be easier, and nothing is more effective for getting traffic to your site than posting on Facebook from your website. With Facebook, you have “reach”. All of your friends will see your posts, and with the right kind of encouragement, they’ll “share” those posts with their friends. Not uncommon to reach 1000+ people with a single post.
YouTube : Show The World Who You Are
With a Google Account, you can watch, like, and subscribe to videos and presentations on YouTube. Upload your videos and then post them to your website and Facebook.
Linked-In : Brand and Business Listings
LinkedIn is a business-oriented social networking service whose mission is to connect the world’s professionals to make them more productive and successful. “When you join LinkedIn, you get access to people, jobs, news, updates, and insights that help you be great at what you do.”
Having a business profile with Linked-in connects you with people you know and other businesses you’re associated with. Pure business-to-business networking.
Pinterest : Create a Pinterest Board
Pinterest is the “world’s catalog of ideas”; a place where you can find and save all kinds of information, photos, products and tutorials. Create your own boards on Pinterest and start filling them with links to your website pages and products, other products that work well with yours, and even comparisons with competitors or other artists.
Once you get started, you can invite your website visitors to “Pin” and save your posts and website information on their Pinterest boards. Good for brand recognition and information sharing.
Instagram : Fast-track branding
Instagram is a popular social network application that allows you to upload, edit, and caption your own photos. Once you’ve created a profile, you can choose to add a bit of personal information in the “about” section as well, including your website.
Here’s a good article about “How To Use Instagram For Business”
And another: “10 Cool Tricks To Help You Use Instagram Like A Pro“
Twitter : Daily News, Updates and Quick Opinions
Twitter is a service for friends, family, and coworkers to communicate and stay connected through the exchange of quick, frequent messages. People post Tweets, which may contain photos, videos, links and up to 140 characters of text.
Disclaimer:
This is not a technical writing and purposely avoids long technical explanations about how and why things work the way they do. The sole purpose of this article is to assist our clients in their every-day efforts to maintain and grow their online assets.